Embark on a captivating journey of spatial poetry with interior architect Remy Meijers. Renowned for his ability to craft high-end, timeless designs that emit stillness and silence. To illuminate the essence of his vision, SMEL has meticulously crafted a brand identity, website, book, and inspiring campaign.
Deliverables Visual Identity, Website, Photography, Campaign Identity, Brand movie
Services Art Direction, Web Design, Social Media, Creative Development
Mastering the balance between the simple and the sumptuous, Remy Meijers creates artfully composed places to enjoy life to its fullest. Design inspired by the inherent qualities of a space, oozing calmness without being too rigidly sober. Averse to making concessions, his signature style invokes a sense of serenity. His outstanding design concepts have elevated the quality of life for people around the globe.
CHALLENGE
Elevate Remy Meijer's design ethos and personality to resonate with a broader, international audience, emphasizing creativity and sophistication. Showcasing the best and most authentic projects, in a better and more minimalistic way.
CREATION
Throughout our collaboration with Remy Meijers, strategic sessions have redefined his narrative and design vision for global resonance. With the guidance of our copywriter, we've honed Remy's unique perspective into themed campaigns, setting a new standard in the world of interior design through personalized storytelling. These campaigns encapsulate Remy's essence, offering a more intimate and distinctive approach to showcasing his projects and design philosophy. All design-related brand assets are meticulously crafted with a well-balanced and minimalistic feel, ensuring each element harmonizes seamlessly with Remy's aesthetic.
Brand Asset - Personalized Storytelling
Photography and film are pivotal in conveying Remy Meijers' design ethos. Collaborating with esteemed fashion photographers and stylists, we've curated portraits accompanied by theme-based short stories, evoking a stylish and intimate ambiance tailored for an international audience. This visual narrative is prominently showcased on Remy's official website and across his various social media platforms, providing viewers with a captivating glimpse into his world.
Framework - Visuele middelen Logo, Typography, Photography, Film
I favour the uncomplicated, the unspoiled, the simpler.
Remy Meijers
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"Working with SMEL is a real pleasure. The communication lines are short, the contact is one-on-one, and their ideas are powerful, often going beyond what is requested. As a client, you are constantly creatively challenged, and the result always exceeds expectations. For me, this is a long-term collaboration!"